World School Milk Day
World School Milk Day took place on 28th September. To mark the day, we produced a league table ranking the 10 worst areas in England for childhood obesity and dental decay at age 5. The worst areas identified were Nottingham, Tower Hamlets and Middlesbrough. We sent a press release on this to national press, trade press, and local news in the areas mentioned in the table, and it was featured on the Alliance website alongside a story featuring current cabinet ministers on past WSMD visits to schools.
As well as this we produced a toolkit for schools who wanted to invite their local MP to come and visit – whether on WSMD or another occasion.

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